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PMI has launched the IQOS ORIGINALS DUO, an upgraded version of IQOS 3 DUO device

PMI has launched the IQOS ORIGINALS DUO, an upgraded version of IQOS 3 DUO device

October 24, 2022

PMI has launched the IQOS ORIGINALS DUO, an upgraded version of IQOS 3 DUO device

Philip Morris has begun the phased launch of an updated and rebranded version of its IQOS 3 DUO device, now called IQOS ORIGINALS DUO.

The new model remains fully compatible with existing HEETS tobacco sticks and will gradually replace the current IQOS 3 DUO without requiring product returns or exchanges.

Retailers can expect the updated kits to become available over time, with the option to place orders through PML’s Digital Trade Engagement Platform starting in December.

The IQOS ORIGINALS DUO kit includes the signature two-piece device—featuring a lightweight, compact holder—and two packs of HEETS, offered at a recommended retail price of £39.

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